Tag: performance metrics

  • Metrics, Metrics, Metrics.

    Data rules, guessing drools. If you’re using social media platforms like Twitter and Facebook (or… shudder… Google+) for professional purposes, you need to get a handle on what works and what doesn’t. First, what are you trying to do? Attract followers/fans? Improve click through rates? Gauge your social reach? You should be doing all of…